Social Capital and Relationship Capital
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When I started working in the field of intangibles, I immediately learnt to appreciate the immense value of one of the assets that form part of the intellectual capital of a business: the Relationship Capital. The transition from my work with intangibles to working with social media was a natural development for me: I’ve always [...]
Jam with JC and Vasco da Gama
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Back from the sun of Portugal to the ceaseless rain of London and Glasgow. Daniela and I flew to Porto to attend the MSKE conference at Universidade Lusíada de Famalicão where we had been asked to chair some streams and present a case study on some pro bono work that we had undertaken, and talk [...]
Sustainable is the new profitable
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I was sitting in a café today, sipping my chai latte and waiting for two potential clients/partners to come along. Table next to me, two men in business suits, talking about something.. Suddenly they said the magic words (exactly, social media, how did you know) and my brain unconsciously tuned in to their conversation. The [...]
