Alternative Finance is coming of age and becoming mainstream in the UK as Governments begin to actively embrace and legislate for its effective use. Earlier this month we had the privilege of organising a Parliamentary Reception at Holyrood entitled “Crowdfunding in Scotland – The Way Forward” Hosted
Read more →After a short break we can continue with another in our series Components of a Good Crowdfunding Campaign. This time we focus on the importance of a getting a good start. Good starts aren’t just a matter of chance. You can prepare for them and build expectation
Read more →In the third of our series on running a good crowdfunding campaign we focus on Messaging. Messaging is absolutely crucial. Your proposition must be compelling. If its not then why would anyone choose to fund your campaign when there are so many to choose from? So having
Read more →The second post in our series looking at best practice in running a crowdfunding campaign and today we look at a key component – preparation. Preparation It is impossible to emphasize enough the importance of thorough preparation for a crowdfunding campaign. As a rule of thumb you
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