I was watching this video on the MIX site where Gary Hamel, in conversation with James Franklin of Dell, talked about how he believes Social Media will change organisations. One of his main focus points was in strategy development where he suggest that there will be more
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At twintangibles we believe that Social Media has quite profound implications for the way we do business, and we have already mentioned that we think that its impact and application stretches way beyond the common mantra of marketing. One application that we have mentioned in passing is
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Social Media has so many applications in a business context. Make sure your Social Media partner understands them. To twintangibles Social Media has the potential to transform the way that we do business because of the way the technologies and sensibilities that underpin it radically alter the
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Survey Summary In September 2010 we carried out a survey on the use of Social Media within the Scottish micro-brewery sector. We found a generally low take up in the use of SM, with perhaps two or three notable exceptions. These notable exceptions include the clear leader in the
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